On Thursday evening, amid swirling speculation about a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.
Although the network is hardly a flawless news source, her words resonated for a lot of people. It is one of the outlets where one can locate fact-based and largely reliable reporting – especially during fast-moving events such as the one developing close to a New Hampshire storage facility.
A Precarious Situation During a High-Stakes Struggle
Yet CNN, now middle-aged, finds itself in a uncertain state as two giant media empires battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has turned into a high-stakes game of corporate ownership, not as a question of what serves the information-seeking public.
“This represents another instance of the fundamental flaws with origins in decades of policy decisions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a financial tale with powerful individuals as the main characters, but there is hardly any discussion of the common good,” Pickard said.
A Further Element: Donald Trump
This situation is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his chief “fake news” antagonist.
Recall the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Further Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That setup could set up CNN for a future sale. It never ends.
In the view of Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be contested by the government,” Wu stated.
The Bigger Problem and a Way Ahead
No matter the outcome regarding CNN, the larger issue endures.
“The present media landscape is a highly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard noted. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can tackle it.
Will that happen in an era where the top communications regulator won’t even affirm that the agency is independent? Change is very unlikely now, but that should not imply it will never happen.
Initiatives that strengthen independent news organizations, aid local journalism, fund public media, and prevent the concentration of media power in a handful of hands are within reach – they are essential for a healthy democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN cannot be pieces in the most recent corporate chess match.